1/18/2006

Consumer Group to Sue Cereal Maker

"A consumer group wants to keep Tony the Tiger from promoting sugary cereals on the SpongeBob SquarePants cartoon show, or anywhere else kids are watching.

The Center for Science in the Public Interest Wednesday announced legal action to try to stop the Kellogg Co., maker of cereals like Frosted Flakes, and Nickelodeon cable network Viacom Inc., from marketing junk food to children.

A planned lawsuit will ask a Massachusetts court to stop the companies from marketing junk foods in venues where 15 percent or more of the audience is under age 8, and to stop marketing junk foods through Web sites, toy giveaways, contests and other techniques aimed at that age group. "

You know, I thought it was the parent's job to decide what their kids eat. Just because the kids ask for it doesn't mean you HAVE to buy it for them. And maybe explaining to your kids why junk food isn't a good idea would be good practice for explaining why drugs aren't a good idea...because advocacy groups certainly aren't going to be able to sue anyone for convincing children to try meth.

It occurs to me that maybe we need to be teaching parents to "just say no"!

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